Should A Aspiring Influencer Friend Stop Exploiting Me for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while having a meal. I’ll see myself on her social media – it feels like a sudden shock.

My best friend of a decade, she, labels herself the “creativity monarch”. It can be amusing for a short while, but it weighs on our friendship.

She is an extrovert, she feels the need to document everything all the time. When we eat out, she says, “The phone eats first,” and takes photos with bright lighting, which makes me cringe. I don’t like it when other people see her posing or filming – I get secondhand embarrassment. It also frustrates me because the food gets cold.

She's not quite an online personality yet, but Marielle is trying to be. She makes vlogs about city life, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I prefer not to be involved. On occasion I'm captured while I’m eating, or just accompanying her. I’ll see myself on her Instagram later, and it pops up like a jumpscare: I might be no makeup on, making a strange expression or photographed mid-bite. It’s uncomfortable.

She also expects me to record her at inconvenient times. Often I’ll be talking to another person, or we're simply hanging out in the street. The dynamic feels like our friendship has transformed into me being her free crew. She could easily employ someone if she wanted professional shots. Upon mentioning my discomfort about the situation, she brushed it off. I've been invited to a couple of industry functions, which were appreciated, but that doesn’t make up for all the time and effort I invest helping her create material.

I appreciate that Marielle has helped me with my design career, but I resist our friendship to become just a ledger of favours. I don't believe she’s fake or inauthentic, but sometimes I feel that if recording starts, we will start performing in a way that presents a favorable image for her channel.

Her directive is, “OK, look happy!” and film me laughing with another. It feels forced. It's crucial her to understand that our 10-year friendship still has boundaries. I enjoy spending time with her, but I also want to enjoy it without being filmed, edited, or posted for an viewers. I am not a accessory for her Instagram.

The Defence: The Content Creator's View

I want Beth to see that the content we make together can get us an opportunity.

I love creating videos. It’s not just a hobby; it's integral to who I am. Producing content and documenting experiences online enables me to show my personality and engage with people in novel forms.

I wouldn't label myself as a professional creator yet, but it's savvy to generate income from your passions. I admire people on social platforms who execute that aesthetic of casual, DIY film-making.

Content creation is my interpretation of engaging with life: noticing the details, posting them with an audience that appreciates the art behind it. I never intend to make Beth uncomfortable. Taking her to professional gatherings was my way of offering access, providing her a opportunity to witness behind-the-scenes moments that could benefit her career in design too. That’s not leverage, it’s just being realistic.

I’d still take her to these events even if she didn’t help me, but I want her to see what the content we make together can get us: a foot in the door. I understand not everyone enjoys being filmed, but often unplanned moments is what makes content genuine. Appearing on video occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she has never asked yet.

I don't demand anybody to be my personal filmmaker, but companions support one another in minor capacities. I thought filming a clip now and then would be fun for Beth. Creativity thrives in collaboration, and having my friend around makes projects energetic and enjoyable. I don't compel her to take part in anything, and I would never deliberately humiliate her. But filming together occasionally is part of how I document our time together.

I cherish Beth’s friendship deeply and don’t want making videos to come between us. I am ready to find middle ground: like asking before recording, and steering clear of angles that might make her self-conscious.

This is not about control, it’s about expressing my perspective while still considering hers. Clearly content creation is not a substitute for real connection: it's merely part of how I experience life and I want her to be included in a way that’s agreeable for each of us.

Outside Perspectives: Reader Opinions

Is it right for her to stop recording herself and her friend when they are out together?

Nothing is more uncomfortable than having a companion film you. I understand that it's her passion, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25

When pursuing something as a career, it's unfair to expect your friends for help every time, even if they have done it before. If Marielle loves shooting, that doesn’t mean everyone around her is content. She needs to honor Beth’s privacy.
Another reader, 26

Marielle might love producing videos and showing off her life online, but it isn't for everybody. It’s nice she has assisted her friend professionally, but she must to hear what her friend desires.
A commenter, 27

It seems like you value each other, so cling to that and make sure it’s the focus in your relationship. Foster some authentic memories, where true emotions are stored, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53

Marielle appears to be not fully engaged nor authentic when she’s with Beth – she's on the job. Both seem confused as to what’s reasonable. The solution is not found in trying to alter one another, but in each setting defined limits around what is comfortable to them and seeing if there is an mutually agreeable middle ground.
Barbara, 71

Now You Be the Judge

Consider this question: is Marielle over-exposing their bond?

James Swanson
James Swanson

A logistics and sustainability expert with over a decade of experience in supply chain management and eco-friendly packaging solutions.